UEMF students leave for Tel Aviv for Jamweek in Shenkar to try to solve problems linked to climate change


The impact of global warming is already irreversible and environmental issues today represent a strategic issue at all levels. At the current rate of population increase and intensification of industrial activities, among other things, major challenges must be met. Faced with these concerns, Shenkar College of Engineering, Design and Art in Tel Aviv is keen to organize annually the “JAMWEEK”, a creative Hackathon which aims to bring together students and experts to propose solutions capable of reducing CO2 emissions and limit global warming.

This year, the 11th edition of JAMWEEK, which took place from February 27 to March 2, 2023, was very special because it saw the participation of around ten students from the Euromed University of Fez, who are moved to Tel Aviv to meet students from Israel, Germany and New York in order to work hand in hand and lead a collective brainstorm. Zooming in on specific regions such as the Mediterranean Sea, the Red Sea and the desert, the aim is to find ideas that promote awareness of environmental problems and propose measures to mitigate them.

Various academic profiles from UEMF were represented: Artificial Intelligence, International Business, Management, and even Human and Social Sciences. Participants were invited to propose, in teams, solutions applicable in several areas: water pollution, preservation of biodiversity, or even protection of fauna and flora.

Concretely, the students were introduced to an environmental diagnosis session during a face-to-face exchange with experts. This immersion allowed them to understand the global context in order to adopt the necessary tools to aid reflection. Other coaching sessions in ideation, Design Thinking as well as prototyping and pitching took place on site to help students further refine their projects. The winning idea will be integrated into the development plan of the study area.  

This activity comes in the wake of the signing of the partnership agreement between the UEMF and Shenkar college on May 30, 2022, aiming to propel training and research-innovation by developing courses and joint research programs on themes of common interest, including the digital transition, artificial intelligence, innovative agriculture and energy as well as art and design. This cooperation also concerns the mobility of students and teacher-researchers.