Policy Paper: WHAT FUTURE POSITIONING FOR THE MOROCCAN AUTOMOTIVE INDUSTRY?
WHAT FUTURE POSITIONING FOR THE MOROCCAN AUTOMOTIVE INDUSTRY?
Pr. Hafsa El Bekri and Pr. Hicham Sebti analyze the effects of digital, ecological and societal transformations on the global automobile industry, accelerated both by the post-pandemic context and the geopolitical reconfiguration at work.
Also, they propose a multidimensional analysis grid combining strategic issues relating to post-Covid-19 mutations, ecological transition, digital transformation and inclusive development, and operational dimensions relating to the organization of production, the financing, training and support measures for the sector, notes the same source.
Pr. Hafsa El Bekri Pr. Hicham Sebti
Research professor in international economics Director of Euromed Business School
Associate researcher at RIEMAS Associate researcher at RIEMAS
