Sustainable European investment in Morocco: topic of the roundtable held at the Spanish Chamber of Commerce at the initiative of RIEMAS

The Research Institute for European, Mediterranean and African Studies (RIEMAS) of the Euromed University of Fes, in partnership with the Delegation of the European Union (EU) to Morocco, the Spanish Chamber of Commerce and Industry and Eurocham Morocco, organized a roundtable on the theme of Sustainable European Investment in Morocco. Thanks to the input of experts, professor-researchers from Euromed Business School and economic stakeholders participating in the roundtable, rich exchanges took place, notably on the contribution of investments to the energy sector and the opportunities offered by the adoption of the investment charter and the Green Partnership concluded between the EU and the Kingdom of Morocco. 

This meeting is part of the ongoing work already undertaken by RIEMAS, under the leadership of Professors Hicham Sebti and Hafsa El Bekri, aimed at developing studies that can contribute to Morocco's socio-economic development. On this occasion, Prof. El Bekri, a researcher at the Euromed University of Fes, presented the results of a quantitative and qualitative study she conducted on European Foreign Direct Investments (FDI) in Morocco, which examined European companies' perception of the investment framework in the Kingdom. 

Speakers on this occasion: 

- Juan Garcia Muñoz, President of the Spanish Chamber of Commerce and Industry of Casablanca;

- Jan Vandenberghe, Head of the Trade Section, Delegation of the European Union to Morocco;  

- Amine Bouchama, Director of Business Development, EDF Renewables - Morocco; 

- Hicham SEBTI, PhD, Director of EUROMED BUSINESS SCHOOL - Euromed University of Fes - and associate researcher at RIEMAS;

- Hafsa EL Bekri, PhD, Professor-researcher at EUROMED BUSINESS SCHOOL - Euromed University of Fes - and associate researcher at RIEMAS.

⤵️ Photo recap of Prof. Hicham Sebti's appearance on Medi1 TV