Biography

With more than twenty years of experience, including a significant part in the banking sector, Réda ALJ HAKIM brings solid expertise and a strategic vision to Euromed University of Fes to support its development. His academic background is rich and diverse: he holds a DUT in Networks and Telecommunications from EST, a Bachelor's degree in Business Administration from UQAC and a Master's in Marketing from ISCAE, and he is currently pursuing the Audencia Executive MBA to broaden his perspectives in leadership and strategic management.

As Human Resources Director, Réda works to implement innovative, people-centered policies aligned with UEMF's ambitions. His priority is to create a stimulating work environment where employees can flourish and fully contribute to the university's mission. His emotional intelligence and extroverted leadership style enable him to unite teams, strengthen internal cohesion and promote a culture of collaboration and excellence.

Passionate about reading, hiking and artificial intelligence, Réda is driven by a constant intellectual curiosity that nourishes his thinking and approach to HR issues. He sees AI as an opportunity to transform talent management processes and optimize the employee experience.

His objective is clear: to actively contribute to UEMF's development in the field of human resources, supporting its growth and fostering the emergence of talents capable of meeting tomorrow's challenges.